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About Us

Who we are

Food Wonders is a Singapore-based seasoning brand that believes that food is more than just nourishment it is the foundation of every memorable gathering


Started in 2020


Specializes in crafting expertly blended seasonings that enhance everyday meals with bold, balanced flavors. Inspired by global tastes, our mixes are thoughtfully made to delight every palate whether at home, in restaurants, or on retail shelves.


Food Wonders offers a curated range of seasoning blends designed to elevate dishes with bold and tasty flavors. Our current flavor range includes classic umami, spicy chili, and garlic-infused variants each crafted to appeal to a wide range of palates.

Standing Out in Flavor

Why We're Different

Food Wonders provides consistent quality, versatile flavors, and ease of use helping large-scale kitchens streamline prep while maintaining standout taste in every dish

Snack it, Sprinkle it, Serve it

Our seasonings are already used in bulk by regional snack producers and growing food retail partners in Southeast Asia. Visuals available upon request.

Snack factories (chips, popcorn, puffed snacks)

Food kiosks and stalls

Cinema concession stands

School and office canteens

Meal kit services

Success Stories

Repeated buyer. So addictive that kids eat it with fried chicken, rice and steamed rice!

Wendy

Wendy

Repeated buyer. So addictive that kids eat it with fried chicken, rice and steamed rice!

Repeat purchase. It’s not too bad, and I like it because I am able to make my soup bases more complex in flavor. Just trying out other flavors before deciding on what will be my “regular

Kenny

Kenny

Repeat purchase. It’s not too bad, and I like it because I am able to make my soup bases more complex in flavor. Just trying out other flavors before deciding on what will be my “regular

3rd time ordering this product from the seller. Kids like this flavor so much. Add on to fried poh piah skin super yum!

Eng Bee

Eng Bee

3rd time ordering this product from the seller. Kids like this flavor so much. Add on to fried poh piah skin super yum!

Always fast delivery, second time buying. Friends and family have also asked for the store link. I’ve shared it and they were so happy about it!

Joleen Phe

Joleen Phe

Always fast delivery, second time buying. Friends and family have also asked for the store link. I’ve shared it and they were so happy about it!

The seaweed… oh so good! Tastes like what you got at macs! But the highlight is the smoked chili & garlic omgg… the smokiness of the chili and aromatic garlic.. You could definitely smell and taste those...

Jas

Jas

The seaweed… oh so good! Tastes like what you got at macs! But the highlight is the smoked chili & garlic omgg… the smokiness of the chili and aromatic garlic.. You could definitely smell and taste those...

If you’re planning for a party with your family, especially with the kids, and friends, these seasonings must be on your list. These will surely make your dishes light up!

Mariana

Mariana

If you’re planning for a party with your family, especially with the kids, and friends, these seasonings must be on your list. These will surely make your dishes light up!

It tasted so good! The seller shipped it out really quick as I am just visiting Singapore and leaving in a few days. The seaweed seasoning tasted exactly like the one that Mac has! Will reorder again. Thank...

Nimisha Thapa

Nimisha Thapa

It tasted so good! The seller shipped it out really quick as I am just visiting Singapore and leaving in a few days. The seaweed seasoning tasted exactly like the one that Mac has! Will reorder again. Thank...

The whole family is sooo addicted to this! We sprinkle the seaweed powder on almost every snack and dish. have to buy it every 2 months!

Kshuinl

Kshuinl

The whole family is sooo addicted to this! We sprinkle the seaweed powder on almost every snack and dish. have to buy it every 2 months!

My absolute favorite, high quality stuff. I buy these to season a whole bunch of my snacks. Crispy fish skin, pecans, almonds, pistachios, macadamias. BEST DECISION I EVER MADE!

Colin Low

Colin Low

My absolute favorite, high quality stuff. I buy these to season a whole bunch of my snacks. Crispy fish skin, pecans, almonds, pistachios, macadamias. BEST DECISION I EVER MADE!

Truffle on rice is incredible. Seaweed on fries is the best!!

Labelle Hon

Labelle Hon

Truffle on rice is incredible. Seaweed on fries is the best!!

Why It’s Trending

Why It’s Trending

The Global Flavor Shift: Why Now’s the Time

Asian street food & fusion snacks are booming worldwide

Social media (TikTok, Instagram) fuels viral flavor trends

European consumers crave novelty + nostalgia

Trend cycle: what’s hot in Asia today becomes a hit in Europe 2–3 years later

At Anuga 2025, many visitors who’ve traveled in Asia asked:

Real-World Proof

Food Wonders on TikTok: Real Flavor, Real Reactions

Our seasonings have become a micro-trend among food content creators, snack reviewers, and mukbang enthusiasts!

Flavor in the Spotlight

We boost visibility and sales through social media campaigns, influencer collaborations, and engaging content, ensuring shoppers discover, try, and love Food Wonders.


Our flavors are making waves across popular platforms! Featured on The Wonder Shop Facebook, Lemon8, and GoodyFeed.com, and shared by food influencer @jeanaxinhui on Instagram. Food Wonders is capturing taste buds and attention everywhere.

Market Potential – Europe, Hong Kong & Beyond

Growing Demand for Asian Flavors

Across Europe, Hong Kong, and other international markets, consumers are increasingly drawn to authentic Asian flavors — especially mala, seaweed, and salted egg.

These bold, craveable flavors align with global trends toward adventurous, experience-driven eating.


Unilever Food Solutions – Future Menus 2025 Report: Rise of Asian flavors in global foodservice:

https://www.prnewswire.com/apac/news-releases/unilever-food-solutions-unveils-the-key-future-menus-2025-trends-the-rise-of-asian-flavours-in-an-evolving-global-food-service-market-302399836.html


Datassential – Food & Beverage Trends 2025:

https://datassential.com/resource/food-and-beverage-trends-2025/


Cross-Cultural Adoption

Non-Asian consumers are embracing these flavors through fusion snacks, street food, and restaurant menus.


Examples:

Mala chips and seaweed crisps are now sold in European Asian marts and cafés. Salted egg snacks are already mainstream in Hong Kong — a proven success story.


AAK Foodservice – Exploring Global Flavors

https://aakfoodservice.com/eu/insights-trends/exploring-global-flavors


Tridge Market Report – Snackification in Asia

https://www.tridge.com/stories/snackification-drives-growth-in-asias-expanding-snack-sector


Market Feedback from Anuga 2025

At Anuga Cologne 2025, multiple buyers and visitors asked about EU availability and export readiness — real proof of global interest.


“When will this be available in Europe?”

“Our customers are looking for bold Asian flavors like these.”

Retail & Foodservice Momentum

Major supermarkets like Carrefour and Tesco, and international foodservice operators, are expanding “Asian Flavor” sections. Distributors who act now can secure first-mover advantage.


Innova Market Insights – Top Food Trends 2025

https://www.innovamarketinsights.com/trends/top-food-trends/

Grand View Research – Seaweed Snacks Market Report 2030

https://www.grandviewresearch.com/industry-analysis/seaweed-snacks-market


High Export Readines  Food Wonders is already:

Fully compliant with EU labeling standards

Certified under Singapore export regulations

Ready to ship to Europe, Hong Kong, and the Middle East

Foodservice Usage

Flavor That Fits Every Kitchen

Our seasonings bring bold flavor and convenience to foodservice operations across snacks and meals.

Used For:

Fries

Popcorn

Puffed snacks

Ramen

Rice bowls

Noodles

Wings

And more

Why It Works:

Bulk-ready for cafés, cloud kitchens, and kiosks

Consistent flavor with minimal prep

Perfect for large-scale or on-the-go menus

Ready for Partnership

Packaging & Fulfillment

GMO-Free, Gluten-Free, MSG-Free

Packaging Formats

• Retail: 50 g, 200 g, 500 g (resealable pouches)

• Bulk: 1 kg, 5 kg foil packs or tubs

• Custom Sizes: Available with minimum order

Minimum Order Quantity (MOQ)

• Retail: 1,000 units

• Bulk: From 50 kg

Lead Time

• Bulk Orders: 7–14 business days

• Custom Orders: 14–21 business days

• Rush orders available upon request

Delivery Capabilities

• Ships across Southeast Asia and select global markets

• Export-ready logistics support

• Compliant with EU and Singapore labeling standards

Let’s Work Together

Whether you’ve got a question, need help with a product, or just want to say hi — we’re here for it. Call, email, or chat with us in a way that works best for you.